OUR PROCESS

Simple but thorough, our proven process delivers quality content.

At SO|MO Studios, we follow a unique, proven approach to ensure each and every one of our videos are of the highest quality. Based on your company’s particular needs, our team of writers, designers, videographers, illustrators, animators, and project managers will take you from initial ideas and concept to the delivery of final files.

 

We’re ready to learn about your goals, unearth your story, and develop the video you need to reach your audience and grow your business.
Here’s how we’ll do it.

 

 

HOW IT WORKS

Here is what to expect when hiring us to create your video.

DISCOVERY

We dig for gold.

SCRIPT

We tell your story.

We firmly believe that every brand and product offering holds within it nuggets of narrative gold -- all we have to do is find them! We start by connecting with your team to understand the core of your product or service, as well as your target audience, and find the best way to tell your 24-karat story. Upon completing our creative brief, we’ll start to develop initial concepts for your video -- the shinier, the better.

We transform your key content into an engaging, visually rich story that connects with your audience. This includes both a script and a description of the visual elements that will be presented on-screen. One of our seasoned writers drafts your script and works with you to review and refine until you are just as excited as we are by the narrative that emerges.

STORYBOARD

We bring your story to life.

VOICEOVER

We find your voice.

The script and visuals are sketched out, delivering a clear idea of the flow of the

video as well as the look and feel. A fully customized visual story is developed to explain your message using brand assets, color, imagery, and visual concepts.

 

 

We select and recommend voiceover talent that best matches your brand and target audience. Then, we make sure your voiceover track blends seamlessly with your video to enhance the quality of your message.

PRODUCTION

This is where the magic happens.

DELIVERY

Shiny and new and all for you.

If this were a video, now would be the time when we’d bust out all the showiest special effects, because this is when the real magic happens. Our motion designers and/or cinematographers pull together your script, storyboard, and voiceover to create your one-of-a-kind, totally awesome video. We integrate your feedback on animation direction and work with you to refine the video until you are thrilled by what we’ve produced. The final review stage gives you the opportunity to give feedback on transitions, timings and general animations.

Video production is completed, sound effects are applied, and we deliver your shiny new HD video in any format you want. Your video is sent to post-production for final touches and then compiled in multiple formats. (Now’s the time to bust out the champagne and do a little happy dance.)

READY TO GET STARTED?

ABOUT US

We are SO|MO Studios, and we eat, sleep, and breathe video. We believe wholeheartedly in the unique power of video and its ability to bring your brand’s message to life in a way that engages, informs, and inspires customers and prospects. Crafting custom video is what we do all day, every day -- it’s what lights us up and gets us going, and it never gets old.

WHAT WE ARE TALKING ABOUT

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